Supernal is pioneering a whole new era of everyday mobility - with a fleet of electric, zero-emission air taxis that take off and land vertically at structures called vertiports. To unveil their new aircraft to the world, we showed up to CES 2024 in Las Vegas with a full-scale prototype of the S-A2 aircraft and an enormous flight simulator – all within a life-sized vertiport in the parking lot of CES. By any metric, it was a showstopper.
SOARING SUCCESS
On the ground at CES, on the global TV airwaves, and on social platforms, our demonstration was a media sensation. The earned media coverage was simply off the charts.
PRESS OVERVIEW
4.2K Articles
12.9% Share of Voice
250+ Press Conference Media
30+ Media Interviews
3 Exclusive Media Articles
EDITORIAL AWARDS
MEDIA COVERAGE HIGHLIGHTS
SOCIAL MEDIA
Increased month-over-month online reach by over 15,800%.
BOOTH TRAFFIC
86,350 impressions
More than 12,500 unique visitors
WEBSITE TRAFFIC
Total Visits = 19.0K; 198% increase month-over-month
Unique Visitors = 9.2K; 162% increase month-over-month
New Visitors = 8.2K
Total Clicks = 72.0K